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B2B Direct Marketing Handbook

Submitted by dschwarz on Mon, 05/30/2011 - 2:45pm
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This handbook is a compilation of tips, techniques and strategies for today’s B2B marketer. It includes recommendations to help you: develop a more effective campaign strategy, choose media most likely to match your ideal audience, create a powerful, compelling offer, build creative that gets the reader to act now.  Learn more.

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